Production for customer testimonial videos begins with planning from picking a successful customer to preparing the customer so they know which questions would be good to address. One or more scenes must be selected that will add visually to the message, and multiple viewpoints of the customer should be used. Additional footage of the product, service or event adds further credibility. The final challenge is to edit the pieces into an effective story which is short and delivers the key message of situation, solution and value. 

As a testimonial video production company that’s a “one-stop-shop,” we are experts at shooting your customers, selecting additional footage or creating animation, and editing everything together for a successful result. We’re fast and that equates to spending less time and money getting the great results you need. 

Those final resulting customer testimonial videos often falls into one of three categories: individual, multiple or product with testimonials. In many cases, the testimonials and how many you have to dictate your choices.  We produced an in-depth individual testimonial video for XBOSOFT by expertly editing a mobile phone video of responses to questions. Sometimes the “story” behind the product is transformative and it is best shared through multiple testimonials presented progressively with snippets from each so that you build to an end result that is powerful. Most often our clients would like to add testimonials to a promotional video for their product, as we did to create a speaker reel for Terrance Minnoy, a public speaker and coach. Reviewing these examples and others often helps us clarify exactly what you may need.

We can do this during a short (and free) online session.